ag44 Privacy Policy
How We Protect Your Data
At ag44, we take your privacy seriously. This Privacy Policy explains in plain terms exactly what personal data we collect from you, why we collect it, how we use it, who we share it with, and what rights you have over it. We are committed to handling all player data with integrity, security, and full transparency.
Your privacy is our priority
Introduction
ag44 is committed to protecting the privacy and personal data of every player who uses our platform. This Privacy Policy has been written to be as clear and accessible as possible, so that you understand exactly what data we handle, why we handle it, and what choices you have. We encourage you to read this document in full before creating an account.
ag44 operates as an online sports betting and casino platform serving players primarily located in Bangladesh. In operating this platform, we necessarily collect and process certain categories of personal data in order to provide our services, maintain account security, comply with applicable obligations, and protect the integrity of our platform and its players.
This Privacy Policy should be read alongside our Terms & Conditions and our Responsible Gaming Policy, both of which are incorporated into our overall framework for player protection. Together, these three documents form the complete set of policies governing your relationship with ag44.
Data We Collect
ag44 collects personal data from you in several ways: directly when you provide it to us (for example, during registration or when contacting support), automatically as you use the Platform (for example, through session logs and cookies), and from third parties where applicable (for example, payment processors and identity verification services).
2.1 Registration Data
When you create an ag44 account, we collect the following information:
- Full legal name (as it appears on your national identity document)
- Date of birth (to verify the minimum age of 21 years)
- Email address
- Mobile phone number (registered to your bKash, Nagad, Rocket, or Upay account)
- Chosen username and encrypted password
- Residential address (city, district, and division within Bangladesh)
- Preferred currency (Bangladeshi Taka, BDT)
2.2 Identity Verification Data
As part of our Know Your Customer (KYC) procedures, we may collect copies of identity documents including your National Identity Card (NID), passport, or birth certificate. We may also request a selfie photograph for biometric matching purposes. These documents are processed by our secure identity verification systems and are never shared with unauthorised parties.
2.3 Financial and Transaction Data
- Mobile payment account identifiers (bKash, Nagad, Rocket, Upay wallet numbers)
- Bank account details where applicable (Dutch-Bangla Bank, City Bank, BRAC Bank, and others)
- Deposit and withdrawal transaction records including timestamps, amounts, and reference numbers
- Betting and gaming activity records (bets placed, games played, outcomes, wagering history)
2.4 Technical and Usage Data
- IP address and approximate geographic location (at country and city level)
- Device type, operating system, and browser version
- Session start and end times, pages visited, features used
- Clickstream data and navigation patterns within the Platform
- Error logs and crash reports (used solely for technical diagnosis)
2.5 Communications Data
When you contact ag44 via live chat, email, or any other support channel, we retain records of those communications including the content of messages, timestamps, and any files or screenshots shared. This data is used to resolve disputes, improve our support service, and maintain a record of interactions for compliance purposes.
| Category | Examples | Collection Method |
|---|---|---|
| Registration | Name, DOB, email, phone, address | Provided by you at sign-up |
| Identity (KYC) | NID, passport, selfie photo | Provided by you on request |
| Financial | bKash/Nagad number, bank details, transaction records | Provided by you & payment processors |
| Technical | IP address, device info, session data | Collected automatically |
| Communications | Live chat logs, email records | Collected when you contact us |
How We Use Your Data
ag44 uses your personal data only for lawful, specified, and documented purposes. We do not use your data in any way that would be inconsistent with the purposes described in this Privacy Policy. The primary purposes for which we use your personal data are as follows:
3.1 Account Management and Service Delivery
We use your registration and contact data to create and manage your ag44 account, process your deposits and withdrawals, deliver the games and betting markets you request, apply any bonuses or promotions you have opted into, and provide technical support when required.
3.2 Identity Verification and Age Confirmation
ag44 is legally and ethically obligated to verify that all players are aged 21 or above and that their identity matches their registered details. We use your registration data and KYC documents to confirm age and identity before approving withdrawals above specified thresholds, and periodically as part of ongoing compliance reviews.
3.3 Fraud Prevention and Platform Security
We use technical and financial data to detect, investigate, and prevent fraudulent activity including account takeover attempts, money laundering, bonus abuse, and duplicate account creation. This includes automated systems that flag unusual patterns of activity for human review by our compliance team.
3.4 Responsible Gaming Monitoring
ag44 is committed to responsible gambling. We use your betting and session data to identify patterns that may indicate problem gambling behaviour, to apply deposit limits or self-exclusion requests that you have set, and to proactively reach out to players who may benefit from support resources. Please see our Responsible Gaming page for full details.
3.5 Legal and Regulatory Compliance
ag44 may be required by applicable law or legitimate authority to retain, process, or disclose certain categories of personal data. We will comply with such requirements and will inform you where legally permitted to do so.
3.6 Platform Improvement and Analytics
We use anonymised and aggregated usage data to understand how players interact with the ag44 platform, identify areas for improvement, test new features, and optimise the overall user experience. This data cannot be used to identify individual players and is used solely for internal product development purposes.
3.7 Marketing Communications
With your explicit consent, we may send you promotional communications about new games, upcoming sports events (such as BPL cricket matches, T20 World Cup, IPL fixtures), seasonal bonuses (Eid, Pohela Boishakh), and platform updates. You may opt out of marketing communications at any time by contacting live chat support or updating your notification preferences in your account settings. Opting out of marketing does not affect transactional communications such as deposit confirmations or account security alerts.
Legal Basis for Processing
ag44 processes your personal data on the following legal bases, depending on the specific purpose for which the data is being used:
- Contractual necessity: Processing that is necessary to deliver the services you have signed up for, including account management, payment processing, and game delivery.
- Legitimate interests: Processing necessary for ag44's legitimate business interests, including fraud prevention, platform security, responsible gaming monitoring, and internal analytics — provided these interests are not overridden by your own rights and interests.
- Legal obligation: Processing required for ag44 to comply with applicable legal and regulatory requirements, including anti-money laundering (AML) obligations and identity verification mandates.
- Consent: Processing that relies on your freely given, specific, informed consent — primarily marketing communications. You may withdraw this consent at any time without affecting the lawfulness of prior processing.
Data Sharing
ag44 does not sell, rent, or trade your personal data to any third party for their own marketing or commercial purposes. We share your data only in the limited circumstances described below, and only with parties who are contractually required to handle it with the same standard of security and confidentiality that ag44 applies.
5.1 Payment Processors
To process your deposits and withdrawals, we share relevant transaction data with our payment partners including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, and BRAC Bank. These partners receive only the minimum data required to complete your transaction and are bound by their own privacy and security obligations.
5.2 Game Providers
Some casino games available on ag44 are delivered through third-party game providers including Evolution Gaming, Pragmatic Play, NetEnt, Microgaming, Ezugi, and Spribe. These providers may receive technical session data (such as a session token or player ID) to authenticate your game session. They do not receive your full personal profile, financial details, or identity documents.
5.3 Identity Verification Services
ag44 uses accredited third-party identity verification services to process KYC documents. These providers are bound by strict confidentiality agreements and are permitted to use your documents solely for the purpose of identity and age verification on ag44's behalf.
5.4 Legal and Regulatory Disclosure
ag44 may disclose your personal data to law enforcement agencies, regulatory bodies, or other authorities where required by law, court order, or legitimate government request. We will notify you of any such disclosure where we are legally permitted to do so.
5.5 Business Transfers
In the event that ag44 undergoes a merger, acquisition, restructuring, or sale of some or all of its assets, your personal data may be transferred to the acquiring entity as part of that transaction. In such an event, ag44 will notify you via email or platform notification and ensure that your data continues to be handled in accordance with this Privacy Policy.
Cookies & Tracking Technologies
ag44 uses cookies and similar tracking technologies to operate the Platform effectively, remember your preferences, maintain your login session, and gather anonymised analytics data. Cookies are small text files stored on your device by your browser. They do not contain executable code and cannot access other files on your device.
6.1 Types of Cookies We Use
| Cookie Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Session management, login state, security tokens. Required for the Platform to function — cannot be disabled. | Session / up to 30 days |
| Functional | Remembers your language preference, odds format, and display settings. | Up to 12 months |
| Analytics | Anonymised usage data used to understand how players navigate the Platform and identify areas for improvement. | Up to 24 months |
| Security | Device fingerprinting and fraud detection signals used to protect your account from unauthorised access. | Up to 90 days |
6.2 Managing Cookies
You may control or delete cookies via your browser settings at any time. Please note that disabling strictly necessary cookies will prevent you from logging into your ag44 account and using the Platform. Disabling functional or analytics cookies will not prevent you from using the Platform but may affect personalisation features. Instructions for managing cookies in common browsers are available from your browser's help documentation.
Data Retention
ag44 retains your personal data only for as long as is necessary to fulfil the purposes described in this Privacy Policy, or as required by applicable law. The following retention periods apply:
- Active account data: Retained for the full duration of your account's active status, plus a minimum of 5 years following account closure to satisfy anti-money laundering record-keeping requirements.
- KYC and identity documents: Retained for a minimum of 5 years from the date of verification, or longer if required by applicable law.
- Transaction records: Retained for a minimum of 5 years from the date of the transaction.
- Customer support communications: Retained for up to 3 years from the date of the interaction, unless the communication relates to an active dispute or legal matter.
- Technical and usage logs: Retained for up to 13 months, after which they are anonymised or deleted.
- Marketing consent records: Retained for as long as you remain an active player and for up to 2 years following account closure.
When data is no longer required for any of the above purposes, ag44 securely deletes or anonymises it in a manner that prevents re-identification.
Data Security
ag44 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, loss, alteration, or disclosure. Our core security infrastructure includes:
- 256-bit SSL/TLS encryption on all data transmitted between your browser and the ag44 servers — confirmed by the padlock icon in your browser's address bar at ag44.io.
- AES-256 encryption at rest for all stored personal and financial data, including backup copies held on our secure servers.
- Role-based access controls ensuring that only authorised ag44 personnel with a documented need can access specific categories of player data.
- Two-factor authentication (2FA) available to all players and mandatory for all ag44 administrative accounts.
- Automated threat detection systems that monitor for suspicious login attempts, unusual transaction patterns, and potential security incidents in real time.
- Regular security audits and penetration testing carried out by qualified third-party security professionals.
While ag44 takes every reasonable precaution to secure your data, no online platform can guarantee absolute security against all possible threats. You play an important role in keeping your account secure — please refer to the Account Security section of our Terms & Conditions for guidance on protecting your login credentials.
Your Rights
As a player whose personal data is processed by ag44, you have the following rights in relation to your data. To exercise any of these rights, please contact our support team via live chat or by email at [email protected].
- Right of Access: You may request a copy of all personal data that ag44 holds about you. We will provide this within a reasonable timeframe and at no charge for the first request in any 12-month period.
- Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected. Some corrections (such as changes to your registered name) may require supporting documentation.
- Right to Erasure: You may request that ag44 delete your personal data where it is no longer necessary for the purposes for which it was collected, subject to any overriding legal retention obligations. Note that ag44 is legally required to retain transaction records and KYC data for a minimum of 5 years, so erasure requests cannot always be fulfilled in their entirety.
- Right to Restrict Processing: You may request that ag44 restrict the processing of your data in certain circumstances — for example, while a data accuracy dispute is being resolved.
- Right to Data Portability: You may request that we provide your personal data in a structured, commonly used, and machine-readable format for transfer to another service provider, where technically feasible.
- Right to Withdraw Consent: Where processing is based on your consent (primarily marketing communications), you may withdraw that consent at any time without affecting the lawfulness of processing carried out before withdrawal.
- Right to Object: You may object to the processing of your personal data where ag44 relies on legitimate interests as the legal basis. ag44 will review such objections and cease processing unless there are compelling legitimate grounds that override your interests.
ag44 aims to respond to all data rights requests within 30 days of receipt. In complex cases, we may extend this period by a further 30 days, in which case we will notify you of the extension and the reason for it.
Children & Minors
ag44 is strictly an adult platform for players aged 21 years and above. We do not knowingly collect personal data from individuals under the age of 21. Our registration process includes date-of-birth verification and, where required, KYC document checks to enforce this age restriction.
ag44 strongly recommends that parents and guardians install parental control software on devices that may be accessed by minors, to prevent access to ag44 and similar platforms. If you have reason to believe that a minor has accessed or registered on ag44, please contact our support team immediately at [email protected].
Third-Party Links
The ag44 platform may, in some contexts, reference or link to third-party services such as game providers or payment processors. These third parties operate under their own privacy policies, and ag44 is not responsible for the privacy practices of any third-party service. We encourage you to review the privacy policies of any third-party service you interact with in connection with your use of ag44.
ag44 does not endorse or accept liability for the content, privacy practices, or security of any third-party website or service. The presence of a reference to a third-party service in the context of ag44's Platform does not constitute an endorsement of that service's data practices.
Policy Updates
ag44 reviews and updates this Privacy Policy periodically to reflect changes in our data practices, legal obligations, or the services we offer. When material changes are made, we will notify registered players via email or an in-platform notification at least 7 days before the changes take effect, where operationally practicable.
Minor clarifications or corrections that do not affect the substance of how your data is handled may be applied without prior notice. The effective date shown at the top of this document will be updated each time the policy is revised. Your continued use of the ag44 platform after any revised Privacy Policy takes effect constitutes your acceptance of the updated terms.
We recommend that you bookmark this page and check it periodically to stay informed of any updates to our data practices.
Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or the way ag44 handles your personal data, please do not hesitate to get in touch with our dedicated support team. We take all privacy enquiries seriously and will respond promptly.
Our support team is available 24 hours a day, 7 days a week via live chat on the ag44 platform. For written privacy enquiries, you may contact us by email at:
When submitting a data rights request, please include your registered username, the email address associated with your ag44 account, and a clear description of your request. Where identity verification is required before we can process your request, we will ask for appropriate supporting documentation.
How ag44 Keeps Your Data Safe
Privacy protection at ag44 is not just a legal obligation — it is a core part of how we build trust with every player on our platform.
256-bit SSL Encryption
Every connection between your browser and ag44's servers is secured with industry-standard 256-bit SSL encryption. Your login credentials, payment details, and personal data are transmitted securely at all times.
Encrypted Data Storage
All personal and financial data stored on ag44's servers is encrypted at rest using AES-256 standards. Even in the unlikely event of a server breach, your data remains unreadable to unauthorised parties.
Strict Access Controls
Only authorised ag44 personnel with a documented, role-specific need can access player data. All internal data access is logged, monitored, and subject to regular audit by our compliance team.
We Never Sell Your Data
ag44 does not sell, rent, or trade your personal data to any third party for commercial purposes. Your information is used solely to provide and improve the ag44 platform — never to generate advertising revenue.
Minimal Data Collection
ag44 collects only the data that is genuinely necessary for the purposes described in this Privacy Policy. We do not gather data speculatively or for purposes we cannot justify with a clear legal basis.
Your Rights, Respected
ag44 fully supports your rights to access, correct, delete, and port your personal data. Submit a request via live chat or email and our team will respond within the timelines committed to in this Privacy Policy.
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